Hasta La Motion!

Directed by Passion Paris duo Arnaud & Jerome, this promo for the online game League of Legends showcases their newest character, Jinx. The video was created by Fortiche Prod and produced by Passion Paris.

The directors and Riot Games worked closely together, exploring new animation and rendering and compositing techniques. By choosing to veer away from the more conventional CG gaming aesthetic they, together, brought an enormous amount of energy and enthusiasm to this project. The result of this collaboration is a visually astounding film, seamlessly blending CG and 2D animation, creating a never before seen graphic look.

Plato by Léonard Cohen. Made at École Nationale Supérieure des Arts Décoratif and winner of Best Graduation Film at Annecy 2011.

Posted on Motionographer

How To Feed The World is a 9-minute film directed by Denis van Waerbeke for an exhibition called Bon Appetit at a science museum in Paris. It’s mainly aimed at kids aged 9 to 14, so the tone is slighty educational, but the inventive graphics and energetic animation keep the tone light and funny, while also illustrating a serious situation.

Much like Jonathan Jarvis’s excellent Crisis of Credit Visualized, it takes a complex problem and clearly explains the issues while also showing viewers a solution using easily digestible (if you’ll pardon the pun) graphic system. Take a look!

Credits:
Directed by Denis van Waerebeke
Co-written with Sabrina Massen

Design : Montag

Animation : Juliette Hamon-Damourette

Sound Design : Ruelgo

Voice :
Michel Elias (french)
Mark Jane (english)
Andrea de Luca (italian)

CSI team:
Dorothée Vatinel,
Maud Gouy,
Manon Courtay,
Alisson Boiffard

CSI Producer :
Sabrina Massen

Produced by Montag

Posted on Motionographer

The directing-collective that brought us these raving rabbits for Groove Armada in ‘07, give birth to about a million more of the CG-varietal for Duracell. This spot also kick’s off the launch of the production outfit, Chuck & Lulu as they partnered with Pleix to drop this one for Oglivy, Paris.

Additionally, after finding a new home in the US with MJZ, Pleix rolls this very different type spot for Lexus Hybrid, “Hello Someday” in collaboration with the Mill, LA. You may have also caught a peak at some of this campaign with the strong series of web-films we recently posted from Elastic.

With the release of these two spots, Pleix continues to remind us of their broad range in both tone and technique.

BUNNY FUSION
Client: Duracell

Agency: Ogilvy, Paris
Executive Creative Director: Chris Garbutt
Creative Director: Nick Hine
Art Director: Antoaneta Metchanova
Account Team: Kim Ball, Anne Karcher
Agency Producer: Caroline Petruccelli

Production Company: Chuck & Lulu, Paris
http://www.chuckandlulu.com
Director: Pleix
Executive Producer: Edward Grann
Line Producer: Katharina Nicol
Post Producer: Sebastien Gros

Post Production: Digital District, Paris
Music: Apollo Studios, Montreal

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HELLO SOMEDAY
Client: Lexus – HS Hybrid

Agency: Team One Advertising
Creatives: Chris Graves-CCO/AD, Jon Pearce-GCD/CW
Agency Producer: Beth Hagen
Assistant Producer: Jenny Valladares
Production Company: MJZ
Director: Pleix
Director of Photography: Chris Soos
Exec Producer: Eric Stern
Line Producer: Caroline Pham
Editing Company: Rock Paper Scissors
Editor: Angus Wall
Assistant Editor: Anton Capaldo-Smith
Producer: Kimberly Colen
Music: Elias Arts
Mixer: Bob Gremore @ Juice
Post Production: The Mill / Los Angeles
Producer: Lee Pavey
Shoot Attend: Giles Cheetham, John Leonti
Lead Flame Artist: Tara Demarco
Assistant Artists: Mike Plescia, Becky Porter
CG Artists: Robert Sethi, John Leonti, Oscar Gonzalez, Yann Mabille, Meng-Yang Lu, Matt Longwell, Alex Hammond, Chris Bayol, Ross Urien, Juan Brockhaus

Posted on Motionographer

We strive daily at WMIG to take our Karl Lagerfeld obsession to great new heights. At times this even involves pointing a gun at an unpaid intern to make sure Karl gets googled all day and night. So when this accessory video slipped through our fingertips and onto a million other blogs before it came to our attention we felt like failures. To us, KL is the only bro who can string together jewelry, models, and headpieces into a dialogue-less music video for some downtempo tapas lounge singer and have us be like: “You’re sick, Karl! You’re sick!”