Audio from Echolab.
Global Creative Innovation Network Iris Worldwide, Singapore have partnered with a D&AD black pencil winning Director to create a 90-second film titled The Glass Car. The film is the latest installment from Johnnie Walker’s Responsible Drinking global initiative – Join The Pact.
The film acts as a reminder of the fragility of human life as it asks people to make the commitment to never drink and drive. Its release coincides with the final 2013 Formula One race in Brazil and end of year festivities around the globe.
Agency: iris Worldwide, Singapore
Client: Ewan Topping – Global Marketing Manager Johnnie Walker Sponsorship
Regional Creative Director APAC: Grant Hunter
Director: Russell Appleford
Producer: Louise Oliver
3D: Russell Appleford
2D: Garrett Honn & Victor Perez
Editor: Peter Booth
Music and Sound Design: ECHOLAB
Sound Mix: Rich Martin – Envy Post
Creative Group Head: Jonathan Cockett
Senior Creative: Shawn Foo
Creative: Lam Nasril
Planning Director: Paul Gage
Board Director: Hannah Dogger
Agency Producer: Prema Techinamurthi
Senior Account Executive: Cheryl Chan