Stalingrad is a Russian WWII drama directed by Fedor Bondarchuk. Main Road Post, headquartered in Moscow, is responsible for all the VFX work on this film.
Imagine and OK GO video, but with a Japanese spin. Okay now stop imagining and click play!
Source: See No Evil
It’s so refreshing when companies go against the norm, and Scrabble / Mattel certainly did that. In fact they did that and a bag of chips, they went balls-out crazy! With the current economic climate it’s nice to see a company leaving the well trodden path of safe, forgettable advertising. The whole point of an advert is to stick in your mind, and these will laser etch onto your frontal lobe right down to the cerebellum! Admittedly I would never of guessed the product, but they encapsulated me enough to stick it out until the end, and left me hungry for more.
A big pat on the back for Mattel and Paris based agency Ogilvy & Mather.
Animated by Wizz.
Source: I believe in advertising
Credits
Advertising Agency: Ogilvy&Mather, Paris, France
Chris Garbutt Executive: Creative Director Ogilvy and Mather
Arnaud Vanhelle: Copy Writer Ogilvy and Mather
Benjamin Bregeault: Copy Writer Ogilvy and Mather
Mihnea Gheorghiu: Copy Writer
Antoaneta Metchanova: Art Director Ogilvy and Mather
Alex Daff: Art Director
Najin Ha: Art Director Ogilvy and Mather
Benoit de Fleurian: Managing Director Ogilvy and Mather
Marie-Charlotte Lafront: Group Director Ogilvy and Mather
Herve Parizot: President Mattel
Arnaud Roland Gosselin: Marketing Director Mattel
Posted on Motionographer
This is site is run by Sascha Endlicher, M.A. during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
