Wolf & Crow: Skullcandy Crusher
Posted in: cg, Motion, vfxL.A based Wolf & Crow crushed it for SkullCandy in this spot featuring Kevin Durant. Several more great updates on the Wolf & Crow site as well.
L.A based Wolf & Crow crushed it for SkullCandy in this spot featuring Kevin Durant. Several more great updates on the Wolf & Crow site as well.
Spanish Motion Deisgner – Director Jordi Pages collaborated with Sound Designer Combustion creating more stunning work, this time titles for the 12th annual Sci-Fi Fest London.
The mighty Joseph Kosinski invited Munkowitz to the GFX party once again, this time for his spring blockbuster feature film OBLIVION … Predictably, the list of graphic assets to be created was obscene, so munko assembled and led another super team of GFX mercenaries and descended into the lovely confines of Crater Lake Productions to generate the aforementioned fuckload of graphic content…
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Working with Joseph always brings out the best in Munk and Company, and this time around was certainly no exception… OBLIVION © Universal Pictures, Inc. All Rights Reserved.
GFX METHODOLOGY :
The briefing for the Graphic Language stressed functionality and minimalism while utilizing a bright, unified color palette that would appear equally well on both a dark or bright backdrop… The function was to reflect the modernized sensibilities of the TET Mainframe computer and would assist the characters with the key components of their duties on earth; be it the monitoring of all Vitals on the ground using Vika’s Light Table, or the various diagnostics in the air using the Jack’s Bubbleship… For good measure, the team also designed and animated all of the HUD UI for the various machines and weaponry in the film cuz they could, establishing a consistent graphic language that rendered all the interfaces with a loverly cohesion rarely seen in them massive-budget Sci-Fi productions…
OBLIVION LIGHT TABLE UI :
One of the most widely seen Graphic elements was Vika’s Light Table, which allowed her to guide Jack Harper through his tasks as a Drone repair man in the field of duty… The table itself was built practically, so most of the visuals were captured in-camera, lending a beautiful optical touch to the design ( thx Joe & Claudio )… The table consisted of four screens: A main map that Vika used to monitor the Bubbleship, Drone, and Scav positioning, a Drone Monitor which tracked all their key vitals and fuel status, A Hydro Rig monitor that displayed the collection progress for the large resource gatherers over the ocean, and finally a Weather Screen which showed the Tet’s online status and also key vitals of the ever-changing weather systems… A couple extra tasks had the team designing another Map Diagnostic screen on a milky-white breakfast table top and a few key standalone windows that were analyzing Rogue Signal feeds that were key story points in the film…
OBLIVION BUBBLESHIP UI :
Jack’s helicopter, a remarkable Daniel Simon creation called the Bubbleship, was Jack’s paramount vehicle in the film… The UI appeared as a hologram embedded within the spherical glass cockpit, done to perfection by the lovely folks at Pixomondo, and functioned to assist Jack in his flight and combat duties throughout the film… The team researched a grip of Flight simulator and Helicopter Combat interfaces and sought to modernize the aesthetic while still delivering key functionality that would mimic real-world flight tools… And of course the team didn’t want to fuck up Simon’s baby with ugly UI, the German wrath was implanted deep within and ultimately, the Bubbleship UI was by far the most researched and pampered graphic task…
OBLIVION HUD GFX
The team also designed all of the Machinery HUDs and various Gauges in the film, be it the Drone Machine Vision, Jack’s Gun HUD, all the Scav equipment and some of Jack’s smaller vehicles… The interfaces again stressed functionality over excess, keeping the Greeble under control and communicating key story points throughout the film.. All of these graphic elements were ingested by the VFX Vendors and ultimately integrated seamlessly into the live-action plates; many thanks mighty peoples…
OBLVN Light Table UI Credit list
Production Facility: Crater Lake Productions
Oblivion Director: Joseph Kosinski
Oblivion Producer: Steve Gaubs
Oblivion Assistant Producer: David Feinblserbr
Graphics Design Director: Bradley G Munkowitz
Lead Graphic Designers: Bradley G Munkowitz, Jake Sargeant
Graphic Designers: Joseph Chanimal, Alexander Perry
Lead Graphics Animators: David Lewandowski, Joseph Chanimal
Graphics Animator: Alexander Perry
OBLVN Bubbleship UI Credit list
Graphics Design Director: Bradley G Munkowitz
Lead Graphic Designers: Bradley G Munkowitz, Joseph Chanimal
Lead Graphics Animator: Navarro Parker
Graphics Animator: Joseph Chanimal
OBLVN HUD GFX Credit list
Graphics Design Director: Bradley G Munkowitz
Lead Graphic Designers: Joseph Chanimal, Bradley G Munkowitz
Graphic Designer: Alexander Perry
Lead Graphics Animators: Navarro Parker, Alexander Perry
Graphics Animator: Joseph Chanimal
OBLVN Process Montage Credit list
Production Facility: Autofuss
Design Director: Bradley G Munkowitz
Lead Editor: Ian Colon
Director of Photography: Ian Colon
Psyop was recently featured in the New York Times for their work on this PSA for Earth Day entitled, “Rethink Butts”
Psyop partnered with The Butler Bros to develop a new set of Public Service Announcements (PSAs) for Legacy and Leave No Trace. The “Rethink Butts” campaign, which kicked off in an exclusive with the New York Times today, aims to raise awareness, spark discussions, and encourage the general public to think about tobacco trash in a new way.
“Despite the fact that so many Americans are hyper-concerned about the environment and are eager to recycle household items and pick up litter, there remains a total disconnect when it comes to flicking cigarette butts onto our streets and into our waterways,” explains Dr. Cheryl Healton, DrPH, President and CEO of Legacy. The campaign urges viewers to “Rethink Butts” and take a new perspective on this environmental issue.
“We set out to reposition cigarette butts from merely an unsightly form of litter to what they actually are — toxic waste,” said Butler Brothers Director of Creativity, Marty Butler.
Psyop drew inspiration from a variety of ecological disasters, including the recent toxic sludge tsunami in Hungary, as well as abandoned oil rigs and factories.
“From the initial pitch style frames, we increased the scale of the factory by five times,” commented Psyop Creative Director, David Chontos. “This increased the level of detail across the entire design, which led to a tremendous amount of additional texture painting and modeling.”
Modeling and animation for the PSA was completed in Maya, while all the liquid effects were simulated using RealFlow. The spot was rendered using Arnold in Maya, and compositing was carried out in Nuke and Flame.
Shave It is an amazing fast paced and beautifully animated short film by Buenos Aires based 3dar Check out a quick behind the scenes movie here – vimeo.com/63561914
Given the equation, “it’s a world made of ________”, solve for watch parts and set quality to high. Parma-based Tax Free Film creates this beautiful piece for Omega Watches.
Credits
Commercial produced by Tax Free Film for Omega Watches
taxfreefilm.it
Directed by Franco Tassi & Andrea Gasparo
Agency: HMNS
Andrea Lazzarotti (design materials, texturing, models & lighting),
Brian Chinnery, Alessandro Bandinelli, Giorgia Baldissera, Mauro Baldissera (models & lighting)
Guido Zatti (models & lighting e lighting CG Watches)
Fabrizio Cuppini, Federico Tosi (concept design),
Federico Ghirardini (compositing and color grading)
Giulio Leoni (producer)
HMNS:
Luca Albanese and Francesco Taddeucci (Creative Directors)
Alessandro Palmieri and Fabio Milito (Art Directors)
New collection of sound graphics made for MTV France Hd from Milan based Cristian Acquaro.
New work from Psyop; evoking the effect of an idea rippling out into the world: TED Pre-Roll for TED Talks.
Psyop collaborated with TED on the new preroll for TED Talks — the highly celebrated videos that share ideas worth spreading — conceptualizing and bringing to life the animation of TED’s logo that appears before each presentation.
“TED and Psyop wanted to convey, ‘What happens when you free an idea from its silo and release it into the world?’” said TED’s Director of Film + Video, Michael Glass. “We wanted the video to share the experience of seeing an idea take on a life of its own as it is shared from one person to another to another to another.”
The project’s initial brief focused on using a “ripple” to convey the communicative nature of the TED Talks.
“We based our concept on the birth of a single light, separating and multiplying, and radiating new points of light that each represented a new idea,” commented Psyop Creative Director, Jon Saunders.
Psyop wanted to propose the existence of worlds within worlds, where one idea could contain an entire universe of other ideas.
“We wanted to bring the final moment of the opener into a enigmatic realm,” added Psyop Creative Director, Laurent Barthelemy. “Our approach explored how rich experiences and creative thoughts parent original ideas that grow and take other forms.”
The opening sequence, which now has over 3,500 likes on the TED Facebook page, was first released on March 22 and is currently live on TED Talks. To date, more than one billion TED Talks have been viewed around the world.
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Credits
Director: Psyop
Creative Directors: Laurent Barthelemy, Jonathan Saunders, Borja Pena
Executive Producer: Michael Neithardt
Producer: Ryan Mack
Design: Jonathan Saunders, Sam Ballardini
3D Lead: Christian Bach
3D Artists: Fabio Piparo, Todd Akita, Jonah Friedman, Jonathan Lee, Chris Wilson, Bradley Gabe
2D Composition: Tobey Lindback, Robert Henry
In December of last year Halo 4 came out and the world rejoiced. Along with it came a web series called Forward Unto Dawn which was a live action VFX set that brought the Halo universe to life. It opened with 5 fantastic title sequences created by Polynoid a German Design/VFX house.
From the Press Release:
Polynoid’s microfilms illustrate the intense relationship between Cortana, an artificial intelligence entity and indispensable aide to Master Chief, the long-time hero of the Halo series. Set aboard a spacecraft, the UNSC Forward Unto Dawn, as it drifts towards imminent doom, Cortana must battle to awaken Master Chief from cryo-stasis before it’s too late.
“For us, Cortana was the centerpiece around which we spun our story,” said Polynoid’s Jan Bitzer. “When we started working out the scenes and shots, we did it under the premise that Cortana is the only ‘alive’ being we could play with.”
With elegantly framed shots, drifting cameras and gloomy lighting, Polynoid emphasized the soul-crushing loneliness aboard the nearly empty spacecraft. To effectively communicate the passing of time, Polynoid switched from the relative calm of zero-gravity to intense time-lapsed action.
“[The time lapse sequence] was technically the most challenging. We spent a lot of time tweaking it; always trying to improve every shot simultaneously to guarantee a consistent quality for the overall piece,” Bitzer noted.
Polynoid and Blacklist collaborated with 343 Industries every step of the way, carefully guarding production from the massive press surrounding “Halo 4.” “Polynoid are gamers, and this was a dream opportunity,” said Blacklist Executive Producer Adina Sales. “This project was a perfect fit for our team. 343 was looking for a sophisticated interpretation and they encouraged us to push the artistic lense. Polynoid had a clear vision from the outset and we were determined to deliver in spades. We’re very proud of the results.”
Here you can see a detailed making of that goes through their entire process from conception:
Don’t forget to check out their site page for the sequence for some stills and styleframes!
We dropped them a line to do a little Q&A with Polynoid’s Jan Bitzer and Fabian Pross. Here’s a snippet but click ‘Full Interview’ to view the entire thing!
Fabian Pross on the FX:
We used Softimage ICE for almost all our effects work. The rampancy is actually not simulated, but a combination of procedural modeling and some keyframes.
Jan Bitzer on the Asset Development
343 Industries provided us with most of the CG assets which we had to bring together on an equal production level. Some elements where very high poly and had to be optimized, while others were simplified game assets and needed detail work.
What made your company interested in taking on the Halo franchise and creating an opening cinematic web series for their game?
JB: The epic Halo universe, the geek factor, science fiction and space, the storyline, the darkness, the mood and the chance to work on an unusual format of creating five individual title sequences – these were all big factors. And then we were pretty stoked to be given the chance to add our little part to the vast amount of artwork that has formed Halo over the years.
Taking on an IP as big as Halo must have come with some pretty unique challenges to keep the storyline and timeline in order. What sort of hurdles did you have to overcome to match everything up?
JB: We did a lot of research on facts and trivia concerning the world of Halo before we started working on the script so that everything was seamless.
Of course we were eager to implement our style and new elements into the Halo glossary — the Cortana Rampancy for example. We had a bit of back and forth about designing the elements of the data sphere and the way the rampancy should look.
Did you have much creative freedom with the project? What sort of things were provided and what were some of the freedoms you enjoyed?
JB: 343 Industries provided us with most of the CG assets which we had to bring together on an equal production level. Some elements where very high poly and had to be optimized, while others were simplified game assets and needed detail work. Besides that, we received style sheets on how to treat certain elements, what to do and what to avoid.
I think the biggest creative freedom besides the creation of the Cortana Rampancy was probably the influence we have through our way of storytelling. We wanted to honor the slow-paced features of a title sequence while at the same time progress in a storyline. The show director Stewart Hendler and 343 Industries where very open to our approach and ideas.
The Cortana rampancy simulations look great! What software did you use for all of the simulations? How difficult was the R&D and were you able to drive the creative force behind the look and feel?
FP: We used Softimage ICE for almost all our effects work. The rampancy is actually not simulated, but a combination of procedural modeling and some keyframes. Since we’ve worked on stuff similar to this in the past, the R&D came along naturally in only a couple of days and the rest was spent tweaking and animating.
In terms of look and feel, the rampancy was in fact the one thing we were able to add to the ‘Halo dictionary.’ We were very happy to design it more or less from scratch and push it through.
To further that question what sort of real life references did you look at to create that effect?
JB: To be honest, none. We studied a lot of recent effects work from “Tron” and “Prometheus.” Those specific looks were procedural animations using Processing, but since we were unfamiliar with that program at the time, we approached it in Softimage with ICE.
With a project this scope there are bound to be some issues that pop up. What were any technical limitations or frustrations your team had with the project?
JB: We struggled a bit with the optimization of the shading and lighting setup. Since this was one of our first excursions into the world of Arnold as primary renderer, we had to learn the do’s and don’ts of handling the renderings – the interior set especially took a while to be production ready.
We had to deal with huge amounts of polygons and a lot of image noise caused by a room full of metal shaders and lots of lights. And then there was all this ice, snow and frost which is a whole different story!
It took us a while to figure out a workflow that gave us the result we wanted.
The time lapse effect looks great and serves really well to further the storyline, what went into the development of that effect?
JB: We pulled some references from the web of ice growing and camera behavior during time lapse effects. We tried to implement all the little flaws that time lapse capturing characterize – things like exposure flickering and small inconsistencies in the camera movement.
The lighting looks fantastic, can you speak about any techniques you used?
JB: Heiko Schneck did a great job on creating the lighting setup for the interior set.
We used Arnold for the rendering. Unfortunately, we weren’t able to make use of any diffuse bouncing due to a lot of noise issues, resulting in the combination of an interior set with lots of lights and metallic surfaces. But Arnold is a monster when it comes to high poly counts and its shading capabilities were a big time saver.
Even beyond further reference gathering there must have been troves of concept art to deal with. What sort of inspiration did your team take when working on this project?
JB: Since the “Halo 4″ teaser was already released, we had a strong guideline on the look we needed to achieve. Story wise, the end of our work marks the start of the teaser, specifically when Master Chief wakes up. Naturally, a part of our task was to ‘blend.’ We put our efforts into detail work, refining the shaders and textures and creating a realistic mood.
The new character redesign for Cortana is very human and the Master Chief looks spectacular with tons of new detail. What sort of influence did you have on the character development or how did you reinterpret what you were given?
JB: The time we spent on the characters was mostly targeted towards Cortana’s appearance. Master Chief was an easier task – he came with all the maps so we just did some shading work and kicked him off to render.
Cortana was a different story – she was to appear photo real but very stylized. There was a lot of look development that went into her rendering and quite a bit of back and forth with the client until we settled on the final setup. But it all worked out well at the end!
We all know that both Bungie and 343 Industries/Microsoft are quite fond of hiding little gems in their projects; Are there any fun easter eggs you guys left in the project?
JB: We wish we had! We planned on implementing a bunch of little ‘die hard fan’ surprises, but at the end of production they all got chopped due to edit and shot changes and prioritizing work hours. A bit unromantic, but we do wish we could’ve made it happen.
New work from Berlin based Polynoid, this time for MTV. “Excerpt from the original brief: The epic moment of transformations from something normal to an extraordinary creature, as well as super heroes or princesses in fairy tales do, music idols switched during their careers from being one of the crowd to be the one that everyone admires.”