Chris Waner: Reel

New Reel with some great work from VFX/Creative Director Chris Waner

Glassworks Amsterdam for G-Star: The Art of Raw

Collaborating with G-Star’s in-house creative team, Glassworks Amsterdam created a gorgeous odyssey through the production of denim as part of G-Star’s “Art of RAW” campaign.

Directed by Glassworks’ own Rudiger Kaltenhauser, the spot mimics macro photography, creating a hyper-real journey that brims with tactile details, despite being entirely CG.


Production Company
Glassworks Amsterdam
Director
Rudiger Kaltenhauser
3d Artist
Markus Lauterbach
Tim Borgmann
Markus Geerts
Nick Smally
Tim Bolland
Dan Hope
Chris Wood
Flame artists
Kyle Obley
Lise Prudh’omme
Flame Assist
Bob Roijen
Grading
Scott Harris
Executive Producer
Jane Bakx
Client
G-Star RAW
Concept
G-Star RAW creative team
Music
Skrillex

Posted on Motionographer

FITC Amsterdam 2013 TITLES

The FITC Amsterdam titles for 2013 are here :

Design & Concept: GMUNK
Production & Direction : ONESIZE
Type Font Design: Brian M Gosset
Music & Sound Design: MassiveMusic

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G-STAR The Art of RAW

Glassworks Amsterdam & G-Star in-house creative team made this video for the G-star Art of RAW campaign. More info in the video description on vimeo

AICP Southwest 2011 Sponsor Reel

Dallas-based Element X Creative garners a trainload of nostalgia for the AICP Southwest Awards Show with their 2011 Sponsor Reel.

Through a mixture of blood, sweat, miniatures and CG, the Element X team “came together to write, storyboard, model, texture, shoot, rig, animate, composite and edit the final [5-minute] product” in short order. Four weeks, to be exact.

Of course, the storyline echoes several other time-rigging plots in popular science fiction media (e.g., two Back to the Future Easter eggs), but in this rendition, hitching a ride through Element X’s innocent world of special relativity makes sitting through a usually long drawn-out list of sponsor logos feel like the speed of light.

Element X was kind enough to elaborate on the development from beginning to end — nuts, bolts, and tools. Check out the process in their own words after the jump.

• • • • • • • • • •

From Executive Producer, Rick Perez:

Twenty-six extremely talented people, 90 Shots, 377 GB of files, two melted building models, all produced in four weeks in our spare time (if you want to call nights and weekends spare time).

Our creative minds here at Element X Creative (Dallas, TX) were pretty stoked about the Association of Independent Commercial Producers (AICP) asking us to create this year’s Sponsor Reel for the Southwest show. The creative carte blanche was daunting given such a small window of time to concept and produce a 5-minute piece. Adding to the challenge were our own high expectations, not only in terms of storytelling, but also wanting to create something that had not been done in the history of the show.

During the conceptualization phase, one of our big breakthroughs was our lack of time in general. Short deadlines are notorious in this industry and we’ve all yearned to stop time for a second and catch our breath. This idea, fused with the childhood nostalgia of miniatures and train sets, became the base foundation for our story.

Beyond the short-notice four-week production window and already ongoing gigs in house, we tackled many other production hurdles. We decided to shoot the background plates on a Canon 60D for several reasons: (A) these DSLRs are just pumping out fantastic pictures, and the readily available lens selections make getting the right angle easy; (B) we wanted to shoot over-cranked at 60 fps to help sell the scale of the miniatures as larger than they were — also some of the cars/trains that we moved practically through the scene, would look more realistic slowed down a bit; and (C) the flip-out screen made it super easy to get into tighter spaces, and to see what was going on quickly.

We also chose to shoot at a minimum of f/11, and when possible f/16 — I wanted to keep the DOF deeper, so it would seem more like it was photographed in the real world. We still wanted selective focus, but just not as much as you usually see when people show you photos of a miniature layout. This required us to dump a lot of light on the set to be able to shoot that stopped-down and still maintain a low ISO.

Last, we tried to get the camera as close as we could to ground level to mimic a large set — again with miniatures photographed that you might see, frequently it is shot from high above, since that is our natural vantage point in relation to them.

Using our internally developed OTTO rigging system, we put it through its paces quickly setting up dozens of characters and vehicles. Shooting such small miniatures with extreme focal lengths also made the 3D camera tracks challenging in certain shots. Logos were also pouring in at the last minute, so compositing was being handled up until the final hour.

Many late nights and take-out orders later, combined with a custom score and sound effects mix from Tequila Mockingbird, we came away with a unique animation that we are very proud of.

So take a peek at our latest and greatest! We hope you have as much fun watching it as our hero had while running around in the tiny world we created for him.

Official Press Release

CREDITS
Director — Brad Herbert

Executive Producers — Chad Briggs, Rick Perez
Producer — Amy Cass

Director of Photography — Brad Herbert
Location Crew — Luis Martinez, Jiss Kuruvilla
Location Manager — Robert Bray

CG Director — Eric J. Turman

Animation Director — Luis Martinez
Animators — Aaron Werntz, Steve “Q” Quentin, Andrea Thomas

Lead Modeler — Christopher McCabe
Modelers — Bobby Reynolds, Mathew Nith

Lead Rigger — Christopher McCabe
Rigger – Eric Turman

Editor — Luis Martinez, Brad Herbert

Lead Lighting Artist — Christopher McCabe
Lighting Artists — Dennis Kang, Mike Martin, Chad Briggs, Jason Moxon

Surfacing Artist — Christopher McCabe, Bobby Reynolds

Lead Compositor — Brad Herbert
Compositors — Dennis Kang, Mark Lopez ,Mike Martin, Laura Wallace, Christopher McCabe, Chad Briggs

Visual Effects — Dennis Kang, Mike Martin, Laura Wallace

Render Wrangler — Candace Morrish

Pipeline/Tools Programming — Steven Keiswetter

IT Director — Greg Glaser

Audio provided by Tequila Mockingbird
Executive Producer — Angie Johnson
Composer — Justin Tapp
Sound Design — Shayna Brown
Mix — Marty Lester

Background Plates : LMRA Railroad Activity
Special Thanks : Robert Bray (LMRA)

TOOLS
3D Package — Soft Image 2012 (.5)
Rigging — otto|rig — Proprietary Rigging Plug-in
Sculpting — Z Brush 4.2
Rendering — Arnold 1.13
Tracking — Syntheyes
Compositing — After Effects CS 5.5
Custom Scripts — Python
Cannon Cameras — 5D and 60D

Posted on Motionographer

Tom Oakerson — freelancer reel

Had the pleasure of working with Tom Oakerson on a recent project @ the Material Group. His reel is filled with tons of great work from his time at Superfad.

Diablo III Black Soulstone Cinematic

You don’t have to be D&D nerd to appreciate this amazing Cinematic for Diablo III Black Soulstone. Made by Blizzard Studios.

Syndrome Studio: Labrinth’s Earthquake

L.A based creative agency Syndrome Studio collaborated with UK producer Labrinth and artists Tinie Tempah for this music video featuring the single “Earthquake.” Syndrome concepted, directed as well as handling the visual effects.

MPC: Film Reel Autumn 2011

Absolutely gorgeous Film Reel from Moving Picture Company, now based in London, Los Angeles, Vancouver and India. “MPC leads the world in post production and visual effects for the Feature Film, Advertising, Digital and Television industries.”

Spy Films, Digital Domain, Grey: Sony

Sony approached Grey London with the task of showcasing Sony product’s 3D capabilities. The brief called for something beyond mere visual spectacle, something that would evoke profound emotion through projection of a storyline. Directed by Arev Manoukian, with production by Spy Films and post production by Digital Domain, Two Worlds brings forth romance with narration of a Leonard Cohen poem.

Watch Stereo 3D verison || Watch making-of