YOU’RE ALMOST HERE

Feels like deja vu all over again. At the end of this week, the best and brightest artists, designers, filmmakers, musicians, writers, storytellers – meaning YOU – will finally descend down on Roseland.

Maybe you’ve been waiting months, maybe days, maybe you haven’t even bought your ticket yet — it doesn’t matter. When you get here, it will all be worth it. And this creative journey will spread from everyone to anywhere.

It’s set to be the creative event of the year. With so much happening on-stage and off, and the diversity of creative disciplines being represented, inspiration in every form will be on the plate. Are you hungry enough?  For those of you who’ve been on the fence about F5, we encourage you to get yours as soon as you can.

Last time when we wrote this post, we defined our values – our ethos. This time, we’ve breathed life into them and created something very special by our own team. See it above.

We’ll see you all very soon.

Posted on Motionographer

TiRA for ASTRA

From London-based This is Real Art comes a project that hits all my soft spots:  space tech, information graphics, and a reserved, modern design aesthetic.

TiRA created a collection of seven documentary films for Astra – one of the world’s largest satellite operator’s, in concert (but not in direct relation) with the development and planned launch of their largest and most advanced satellite, Astra 3B – to be used for education and marketing.  The films describe everything one needs to know about the operation of a satellite: History, Physics, Control, Launch, Why We Need Satellites, Business, and The Future.

Astra is a heavyweight in providing communications to major European markets – from radio and broadcast to broadband and 3D technologies.  Thus, with society’s ever-increasing reliance on these services (i.e. broadband, 3D) and Astra’s continued growth into emerging markets, it’s no surprise to see this type of subject given this much care.

As partner and Creative Director at This is Real Art, Paul Belford has proven to be a force in the advertising world – harkening the likes of Rand, Krone or Glaser – and it shows once again in his directorial role for this project.  Reflecting seemingly innate refined design sensibilities, Paul takes a technically astronomic and thus potentially mind-numbing subject and whittles it down into a form that’s both translucently and attractively explicated – a presentation that would make Edward Tufte proud.

Motionographer was able to catch up with Paul at This Is Real Art for a more detailed look into the process.
Read more.

Posted on Motionographer

How To Feed The World

How To Feed The World is a 9-minute film directed by Denis van Waerbeke for an exhibition called Bon Appetit at a science museum in Paris. It’s mainly aimed at kids aged 9 to 14, so the tone is slighty educational, but the inventive graphics and energetic animation keep the tone light and funny, while also illustrating a serious situation.

Much like Jonathan Jarvis’s excellent Crisis of Credit Visualized, it takes a complex problem and clearly explains the issues while also showing viewers a solution using easily digestible (if you’ll pardon the pun) graphic system. Take a look!


Credits:
Directed by Denis van Waerebeke
Co-written with Sabrina Massen

Design : Montag

Animation : Juliette Hamon-Damourette

Sound Design : Ruelgo

Voice :
Michel Elias (french)
Mark Jane (english)
Andrea de Luca (italian)

CSI team:
Dorothée Vatinel,
Maud Gouy,
Manon Courtay,
Alisson Boiffard

CSI Producer :
Sabrina Massen

Produced by Montag

Posted on Motionographer