Old Heineken Beer advertisement effect

Hey guys, I like this effect and I’ve been playing around with footage and 3d stuff lately so i wouldn’t mind trying to figure out the workflow for this effect

http://theinspirationroom.com/daily/…st-experience/

basically the street changes from new to old kinda like transforms, the road turns into a brick road etc

I’m gonna give it a go in a few weeks when i finish my current vfx shot.

cheers.

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