The State of The Design Industry


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How we got started. What is the current state of the industry? What is driving current trends? What is going to happen in the future? Jose Caballer and Chris Do discuss.

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Table of Contents:

00:49 Shout out and thanks to Jason Calacanis
01:00 Jose, how did you get started?
01:29 Motion graphics was too much work
01:54 You weren’t challenged
02:07 In digital we were involved with the client’s businesses
02:40 I was able to be “at the table” with the business
03:00 Web 1.0 – Nestcape, pre-flash, pre everything
03:29 “Everything that can be digital will be digital”
03:50 “This is not a design studio”
04:08 I didn’t get the job
04:29 I just moved to New York and went to parties
05:12 I went to the dark side
05:18 Chris, how did you get started
14:12 Digital is only going to get bigger
14:20 More opportunities in tech, anything Silicon
14:57 Why are people afraid of digital
15:18 Digital can be daunting
15:44 State of the industry for motion design
16:22 In 1999 competition was low
16:24 Today there is a lot of competition
16:56 2007 – 2008 budgets were big enough
17:16 Clients have become very sophisticated
18:16 Digital and motion are coming together
18:37 The shifts are reflective of a broader trend in the economy
19:04 Can we affect the broader economy? Yes we can!
19:31 I didn’t like being the “butt of the process”
19:57 The economics of it are not tailored to production people
20:20 Fight the man by becoming the man
20:30 The “Science of Happiness”
20:45 “I am not a control freak” – How I provide value
21:27 Is that an asian thing?
21:43 How does one go from surviving to thriving?
22:29 Too much focus on “Hard Skills”
22:55 You can survive doing production
23:16 Everything is being offshored
24:09 You want insurance again being offshored you gotta move up
24:17 How do you move up?
24:37 No one wants to go to college anymore you can learn online
25:03 What has been your experience with the The Skoo’s process?
26:38 According to Forrester we are entering the “Era of the Customer”
26:58 UX is not something new

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