Hasta La Motion!

Turning Imagination Into Reality. For the 4th year running we teamed up with our friends over at Nike Sportswear to craft their global campaign for Air Max Day. This year’s approach takes cues from modern editorial design and hosts an extensive number of assets — from live action, 3D, typographical design, right the way through to cel animation. See full project here: mvsm.com/project/air-max-day-18 CREDITS — Client: Nike Brand Design Agency: ManvsMachine Director: ManvsMachine Design & VFX: ManvsMachine DOP: Kaname Onoyama Art Department: Stripeland Colorist: Joseph Bicknell @ Cheat VHS Footage: Youth Hymns Photographic GIFs: Kate Bones Music: Resonate Sound Design: Resonate Additional archival imagery supplied by Nike, Inc.