Nike Air Max 1 Ultra Flyknit


When Nikes Air Max 1 Ultra Flyknit is hitting the stores “launch” will have a whole new meaning. High up in the sky we don’t loose grip or traction and celebrate the latest killer shoe of Nike in all it’s lightweight glory. Spawning from the visual style of the central animation a whole lot of things were created to form a complete retail package. From the shops window front over engage zones, footwear walls and pedestals all the way to turning our 3d assets into real actual objects to put up in stores – do not worry, the whole range is covered. Here’s the project on our webpage: http://www.aixsponza.com/projects/nike-airmax1 And the process reel: https://vimeo.com/176474039 — Client: Nike Sportswear | Global Brand Design Producer: Kate Terrill, Jess Puttermann Brand Design Director: Nico Sala, Kevin Coatman for Aixsponza Producer: Julian Fischer Creative Director: Manuel Casasola Merkle, Christian Tyroller Art Director: Moritz Schwind Artists: Leo Akinbiyi, Joey Camacho, Jens Kindler, Matthias Lein, Fabian Rosenkranz, Moritz Schwind, Jan Sladecko, Benno Verschüren, Ben Watts, Matthias Zabiegly, Santi Zoraidez, Ondrej Zunka Product Sculpting: Lars Korb Chief Knitting Advisor: Roxana Schwind Music: Michael Fakesch, Designingsounds

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