Hasta La Motion!

For the second post of the day that chronicles man’s destructive tendencies (flames included), Dublin-based collective D.A.D.D.Y. directs this charming promo for Bloc Party. This light-hearted film sees some of our favorite fairy tales (animated by Ray Harryhausen) demolished and set to flames by a steamrolling army.

D.A.D.D.Y.: “We acquired a number of the [Harryhousen] fairy tale stories and re-edited them to the track, so we had a strange narrative set in this animated fairytale world. A place inhabited by all the classic characters from Little Miss Muffet to Red Riding Hood.Taking the re-edited vintage animations, we then reanimated over these beautiful old stop-motion films, adding some ‘reality,’ so they lost that innocent feeling and meaning they once had. We have no idea what Mr. Harryhausen will think if he sees them, but some of the new cartoon violence makes parts of the video darkly funny, which he might like.”

As “In Our Talons” documents the death of nature by the hands of man, this one may represent an end of tradition under the feet of modernity.

Posted on Motionographer

D.A.D.D.Y. Destroys Fairy Tale Classics For Bloc Party

div xmlns=http://www.w3.org/1999/xhtmlpCGSociety has an a href=http://features.cgsociety.org/story_custom.php?story_id=4820referer=cgnewsarticle/a on Sony Imageworks vfx supe Sheena Duggal./p/div

Bent Image Lab and agency Santo prove what fun can ensue when concept and visuals move in lock step with “Hidden Formula” for Coke.

The Powers of Ten zoom is always an entertaining visual trope, but Bent Image Lab directors David Daniels and Ray DiCarlo raised the bar with some excellent character animation and a seamless mix of stop-action and CG. Our only complaint was that it ended too soon.

Credits

PRODUCTION COMPANY
Production Company: Bent Image Lab
Director: David Daniels and Ray DiCarlo
Senior Producer: Tsui Ling Toomer
Producer: Kara Place
Coordinator: Ryan Shanholtzer
Director of Photography: Mark Eifert
3D Technical Director: Fred Ruff
Grip: Russ Caulkins
Stage: Jim Birkett
Art Director: Curt Enderle, Paul Harrod
Set Designer: Huy Vu, Curt Enderle
Art Department Lead: Solomon Burbridge
Art Department: Mary Blankenburg, Marty Easterday, Eric Van Kirk, Charlie Daniels, Chris Hearndon, Jayme Hansen
Character Design: Colin Batty, Huy Vu
3D Artists: Eric Durante, Steph Kaufman, AJ Deflaminis, Dave Manuel, Galen Beals, Devon Myron
Principal Animators: Jerold Howard, Melik Malkasian, Eric Urban
Additional Animators: Eric Schuer, Jen Prokopowitz
Storyboard Artist: Steve Hess

AGENCY
Advertising Agency: Santo
Creative directors: Sebastian Wilhelm, Maximiliano Anselmo, Pablo Minces
Producer: Ezequiel Ortiz
Account Director: Hilary Strong

POST
Editorial Company: Bent Image Lab
Editorial Supervisor: Jon Weigand
Colorist: Orland Nutt
Composite Artists (After Effects): Orland Nutt, Brian Kinkley, Tarn Fox, Evan Larimore

AUDIO
Sound Design Company/city/state: Downstream, Portland, Oregon
Sound Designer/Mixer: Lance Limbocker

Posted on Motionographer

Bent Image Lab and Santo: Coke “Hidden Formula”

Given enough time, everyone can achieve some level of greatness. But what if the clock is running and you’re neck-and-neck with a pack of hungry designers like yourself?

There’s only one way to find out. Cut&Paste has launched its call for competitors, inviting you to participate in what promises to be a fantastic time. If you’re not familiar with Cut&Paste, it’s a live design tournament in 16 cities around the world, culminating in a Global Championship bout in NYC. It’s a blast to watch, but it’s even more fun to participate as a contestant.

This year, Cut&Paste is adding 3D and Motion Design to their existing 2D tournament. I helped create the specs for the Motion Design tournament, and I think it’s going to be a lot of fun. Whether you’re a contestant or a spectator, I’ll see you at the NYC events.

Posted on Motionographer

Cut&Paste: Call for Competitors