UFO: MTV Adrenaline Rush “Bike”

Working with VIMN MTV World Design Studio, UFO busts out their cel animation skills in this intense ID for MTV Adrenaline Rush. The limited color palette, fisheye camera effects and distortion of time make this a quirky, compact narrative that stands up to repeat viewing.

UPDATE: A reader comment asked about the technique used in this spot, and UFO responded:

We animated in 3D and rendered using cel shading, we then added 2D animation for the SFX and added in lines and textures (for example around the heart and details on the characters.) to make the design richer.

The backgrounds were all in 2D.

On a related note…

UFO is set to sign with the newly formed Falcon, a new production company formed by the current partners of Stardust. Falcon has already signed Assembly and Neon, both of whom have been featured on Motiongrapher multiple times.

Posted on Motionographer

David Prosser: Matter Fisher


David Prosser‘s short film, Matter Fisher, makes it’s online debut this week as the winner of Short of the Week‘s Great Film Competition. It’s a lovely mix of high-contrast frame animation and cg, in which a lone fisherman encounters an initially unassuming, hungry ball of matter.

Matter Fisher is the second film we’ve featured of the three Royal College of Art grad films that were honored with a 2011 BAFTA nomination in the Short Animation category (the other two being Matthias Hoegg‘s Thursday and Mikey Please‘s The Eagleman Stag). For more on these three talented dudes, check out the interviews at The Dope Sheet.

David was kind enough to share production images and answer some questions about the film. Check them out here.

Posted on Motionographer