Hasta La Motion!

I need to "grow" a logo out of the palm of an opening hand. Logo is built and tracking done. I’m going to use a particle attached to the curve of the outside edge of the logo and as it travels from the bottom of the geometry to the top, I would like to have the logo itself appear as though it was formed from the very same electricity (particle trail). An example (albeit way overblown) would be the Tron lightcycle or the objects green lantern creates from what visually appears to be energy.

In AE or NUKE I could do this with a simple mask animation. I’d like to learn how to do this in Maya though. I can’t imagine there’s not a tool to achieve something like this? I have searched relentlessly but as you can imagine search terms for something like this continuously bring up "selection masks" which is not what I’m trying to do.

Thank you for any feedback!