Hasta La Motion!

Award-winning design and digital production company Thornberg & Forester (T&F) has created a brilliant opening title sequence entitled “FRANCO” for The Comedy Central Roast of James Franco. The Roast had its broadcast premiere on Labor Day and it will be rebroadcast many times on the network. Working directly with Comedy Central VP of design Chris Scarlata and Tenth Planet producer, Rick Austin, T&F principals Scott Matz and Justin Meredith were both heavily involved in the project, along with senior art director and designer Kyle Miller and lead animator Ken Krueger.

“One of the best aspects of this project from beginning to end was the freedom to ‘find’ the story as we built out our storyboards,” said Miller. “Our style frames left a lot of open spaces which had to be filled, so we wrote out a script expanding our original kernel of Franco’s multi-level involvement in the making of this film.” … said Matz, “each scene was animated as a united RGB pass that was run through a master After Effects stack to automatically generate the appropriate colors from our chosen palette. Filmic textures and an animated ‘defocus’ treatment was applied the same way. Our ultimate goal was to mindfully and humorously celebrate the many facets of James Franco by showing them through an artfully classic and elegant lens.”