Nike ~ Born Mercurial
Posted in: Animation
Fast by Nature. We worked closely with Nike Football to design and direct the launch campaign for the all new Mercurial with revolutionary Flyknit-360 technology. The project called upon a range of our creative capabilities; from shooting global superstars, to experimental 3D animation and robust typographic systems. As directors we had the privilege of working with the beautiful game’s biggest names; Cristiano Ronaldo, Neymar Jr, Kylian Mbappe, Marco Asensio, Lieke Martens, and wonder-kid Karamoko Dembele. See full project here: mvsm.com/project/born-mercurial CREDITS — Client: Nike / Nike Brand Design Agency: ManvsMachine Director: ManvsMachine Design & VFX: ManvsMachine DOP: Rina Yang Editor: James Food @ Rock Paper Scissor Colorist: Joseph Bicknell @ Cheat Music: Dave “100ms” Songwriters: David Orobosa Omoregie / Sam Lewis Track: 100M’s lyrics @ Sony/ATV Music Publishing LLC, Warner/Chappell Music, Inc. Sound Design: Echolab Additional footage supplied by Nike, Inc.
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