Hasta La Motion!

This time the guys at Aggressive asked us to work on a new advert for Bloomberg, a mineral abstraction of the financial world seen through a microscope. Just like the Bloombert IB project, the animation of the tables, graphics and data were a fundamental part of the dynamic, technlogical and futuristic aesthetic of the advert. Our role consisted in animating the 3D elements, 2D graphics and data tables and putting otgether both within the microscopic world. All this under the artistic direction of Dan Shapiro and Alex Topaller. Nuestra roll fue animar los entornos 3D, darle vida a los graficos 2D y componer ambos en este mundo microscopico. Todo esto bajo la direccion artistica de Dan Saphiro y Alex Topaller. Projects: Bloomberg “IRO” Client: Bloomberg Production Co / VFX: Aggressive Executive Producer: Dan Shapiro Directors: Alex Topaller, Dan Shapiro Storyboard Artists: Rodier Kidman Art Director: Curtis Baigent, Rodier Kidman Technical Director: Alex Topaller 2d Animators: Tigrelab Daniel Shapiro, Alex Topaller 3d Animatiors: Tigrelab Music & Sound Design: Wesley Slover