Hasta La Motion!

The second day of IndiayJoy has witnessed the passionate crowd gathering for another eventful day. Gamers, enthusiasts, maker from around the industry united to make it an enticing and knowledgeable experience to witness.

In full swing, the day two of IndiaJoy shared amazing sessions at the Asifa CG meetup. Prominent VFX and animation studios showcased their works to broaden up the deeper perspective of CG scenario in India along with the business side of it. The CG meetup has opened up the floor for the students, enthusiasts who count CG as a passion and desire to promote it as a profession.

One of the main attractions of day two of India, Joy was the IGX Playmax esports arena where a lot of youth participated in the gaming line up. The arena has welcomed everyone to try and play classic PC games, console games, mobile games and new games. Games like God of War, Fifa 2019, Spiderman, Call of Duty PUBG Battlegrounds and many more were free to take part in. The maximum crowd queued at the Play Station, VR gaming and esports section. There were other brands like AMD, Bot Rods, Rotomaker, Digi Quest, Western Digital and so on had their booths open inside the expo

The fourth edition of Indywood Film Carnival kicked off on the day one of IndiaJoy. This year Indywood has introduced a new segment which is the Fashion Premiere League on day two of the event. It has showcased the young talent in front of the cheerful crowd which has made it worth to observe. It was later followed by awards and investors meet.

Later in the evening Green Gold Animation founder and CEO Rajiv Chilaka, Govt.of Telengana principal secretary Jaya Ranjan, The Purple talk chairman CEO Sridhar, Rotomaker founder and CEO Madhav Reddy, Mark 7 Innovation co-founder and CEO Purnima, and special guest Chhota Bheem officially launch IndiaJoy at the HITEX in Hyderabad. The inauguration was followed by classical dance and audiovisuals from the investor s and sponsors from Hyderabad.

Day two of the event ends with a bash at Pandora’s Music Festival where Shorthand Theeory Joshi and Shashank performed and has set the evening ablaze.

Stay tuned for day three of IndiaJoy as AnimationXpress to inaugurate investor connect Spark Katalyst.

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The flourishing web-comics scene has been able to cater to a wide variety of audiences over the past decade. Manga-style webcomics have carved out their own niche with a multitudinous fan-following all across the globe.

Recently Treble Comics released their new webcomic A Songs of Heroes which is all set to dazzle the fans with intricately drawn figures and fantastic artwork by India-based artists Jazyl Homavazir, Santosh Pillewar and Khushnaz Bode.

Written by Patrick Ireland, A Song of Heroes is a story of a fictional land, abode to a multiplicity of races, whose peace is disturbed by a tyrannical RedWizard. Unicra, Bear-arms. Hiproar and Stingor do their best to protect the planet.

A Song of Heroes webcomic artist Jazyl Homovazir shared, “It has been so much fun developing the series along with Patrick right from character designs to working on the actual story. We are doing our best to thrill the audience with a full-colour series with vibrant characters and a brilliant and epic unfolding story. Plus, it is amazing that Indian artists like me, Santosh and Khushnaz are getting an opportunity to work on a series published in the US. It’s been a great experience drawing this book & we will work even harder to keep this going. All we need is your support.”

The Land Of Emphyria is a high fantasy world with a multitude of races living in harmony. That peace, however, is in jeopardy as the tyrannical Red Wizard seeks the mysterious Protoskull, a relic that could bring Chaos to the world and was banished by the Creators eons ago. Now an unlikely hero named Eddic must rise up and take up the mantle of the Mighty Skaldor.  Gathering allies from various kingdoms his quest is to retrieve the ProtoSkull before the Red Wizard gains its power. The road is long & hard with danger waiting at every turn but, alongside friends like Unicra, Bear-arms, Hiproar, and Stingor, Skaldor will do his best to protect the planet. Will good prevail or will evil reign supreme over Emphyria…That is a song that will be written as the journey unfolds… A Song of Heroes!

Exuberating over the prospects of the project, A Song of Heroes writer Patrick Ireland said, “I have been so extremely fortunate to get to work with such talented artists from India for this project.  It has been a dream come true bringing the story of A Song of Heroes to life with them and I have forged such wonderful friendships in the process.  Jazyl has a special ability to take my scripts, designs, and stories and not only understand exactly what I intended but enhance the work further.  Together I think we have created a rich and fantastical world and he and the other artists involved have really brought the story and character designs to life in a way that I could never have done without them.  I hope to continue this story for many volumes and take readers on Skaldor’s adventures for years to come.”

Maintaining the overarching theme of multiculturalism that we see in Emphyria, the webcomic itself is a product of a similar confluence of forces from around the world where Indian artists have contributed largely to it. We were able to get an exclusive glimpse into the much-anticipated webcomic recently.

It is also available in print at asongofheroes.com for readers who prefer hard copies. We hope to see more such stellar web-comics in the days ahead.

The post Treble Comics releases a new webcomic ‘A Song of Heroes’ appeared first on AnimationXpress.

Advertising is no more limited to promoting a brand. It’s about rebuilding, recollecting and reconnecting with the target market. The already used mediums in advertisements are only building up with the new medium of animation grazing attention. With so many ads created using animation today, the love for this creative technique is only growing.

The new campaign of Zee HD which is gaining eyeballs from all over is a creative step ahead in the arena of animation. The eye catching campaign titled ‘Ankhon ka Andolan’ was ideated and curated by Lowe Lintas group creative director Sajid Khan, and Lowe Lintas senior creatives Pankaj Kharode and Rabiya Sheikh.

Khan told AnimationXpress how the initial idea went on to become a hit advertisement. The idea was too raw when thought of. Once the client and the agency creative team settled on a route of execution and messaging, the project was handed over to Vaibhav More Films, which further scaled up the idea. “We as creatives think and give our brain child in the hands of a production house who then gives out thought a form,” said Khan. The creative studio Lowe Lintas considered Vaibhav More Films, keeping in mind the uncompromising efforts the team puts in delivering the animation, which is at par with the international standards.

Khan feels that animation works as the most effective medium as in this era where every other brand is using a celebrity face for endorsements and conveying a message, somewhere the message is getting lost, as the market is flooded with known faces on hoardings. Animation becomes clutter breaking and the most effective form at such times. It not only appeals to age groups but to different social strata too without a bias.

Khan exclaimed, “The project was executed in the fastest possible time and witnessed the best results.” Vaibhav More has handled the project in a very calm and composed manner, which helped the client and creative both work and assess the project in the most effective way.

Vaibhav More Films founder Vaibhav More said, “Working with zee family was really nice. Zee is one of the biggest networks in India spread across all states n all languages. Their content is very Indian n mass appealing.”

While designing the campaign More considered their target audience (Aam janta). The campaign was dubbed in eight different languages and ran across all channels of zee network. More is humbled over the experience of working with Zee Group and he especially thanked creative director Sajid Khan and Zee spokesperson Sumona Sen for their support.

The campaign is seen all over India in all languages 360 degree including film and radio. It is good to see animation taking a front seat and creating buzz in the world of advertisements and we would love to see more of it.

The post Zee HD ad campaign gains ‘eyeballs’ from all over India appeared first on AnimationXpress.

Streaming behemoth Netflix has axed Daredevil after only three seasons, the third of Marvel TV series to be cancelled in less than two months.

With Iron Fist and Luke Cage already canned in October, Netflix’s decision to next end one of Marvel’s most successful shows has left the fans enraged. In an official statement, it said: “We are tremendously proud of the show’s last and final season and although it’s painful for the fans, we feel it best to close this chapter on a high note.

“We’re thankful to showrunner Erik Oleson, the show’s writers, stellar crew and incredible cast including Charlie Cox as Daredevil himself, and we’re grateful to the fans who have supported the show over the years.”

Daredevil premiered its third season on the platform on 19 October to raving reviews and a fourth one was supposedly to be announced soon. But seems like we’ve already seen the last of the Devil of Hell’s Kitchen.

Marvel released an official statement on its website thanking the fans and the stars but also hinting at the continuation of the sage in some way: “Marvel is extremely grateful to the huge audience that loved Marvel’s Daredevil. From the moment of young Matt’s first act of heroism to the birth of Page, Murdock, and Nelson, it has been a unbelievable journey.

“We are incredibly proud of the amazing showrunners and writers starting with Drew Goddard and Steven DeKnight, Marco Ramirez and Doug Petrie and Erik Oleson, Charlie Cox, Deborah Ann Woll, Elden Henson, Vincent D’Onofrio and our casts who brought our characters to life with such excellence, and every one of the fantastic crews in NYC. We look forward to more adventures with the Man without Fear in the future.”

That last line of the statement has set the Daredevil aficionados speculating at a possible new season on Disney’s upcoming streaming service, and although nothing’s been confirmed yet, it hints at more adventures of the attorney-cum-vigilante. However, latest reports emerging from the international media also suggest a possible reboot of all three franchises cancelled by Netflix.

Marvel’s Jessica Jones and The Punisher are the only series now remaining from the Netflix-Marvel collaboration as both are currently in production for new season. But there’s a palpable premonition amongst the Marvel fandom that at this rate, those two may end too.

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