Hasta La Motion!

Baidu’s India office is launching a new social campaign named “The Last Conversation” to raise awareness of the wildlife depletion on World Environment Day (WED) 2016 in the form of a final conversation with different endangered animals.

The campaign in animation shorts will feature Baidu’s mascot, the “DU bear”, having the final conversation through a series of posts on Facebook and Twitter to urge people to avoid products that cause harm to wildlife.

According to a 2014 report issued by the International Union for Conservation of Nature (IUCN), India is home to 6.5 per cent of the world’s total wildlife species, which includes 7.6 per cent of all mammals and 12.6 per cent of all bird species. Out of these, 15 species of birds, 12 species of mammals and 18 species of reptiles and amphibians in India are recognised as critically endangered.

Baidu India will hold its campaign on Twitter and Facebook from 1 to 5 June, 2016, with the hash tag #TheLastConversation. The animals featured in the conversations will speak their last words to the DU bear before they are turned into consumer products, in a strong message of the harmful impact of our purchases on wildlife.

Baidu has previously advocated other environmental causes in India and worldwide. Since 2014, Baidu’s android apps ‘DU Battery Saver’ and ‘DU Speed Booster’ have partnered with the World Wide Fund for Nature (WWF) on a yearly basis to raise awareness of Earth Hour, the world’s largest grassroots environmental movement organised by WWF.

The theme of World Environment Day this year is illegal trade in wildlife, with the slogan ‘Go Wild for Life’.

The post Animation used in an unique campaign to create awareness about endangered animals in India for World Environment Day appeared first on AnimationXpress.

After the immense success of the 2014 Punjabi super hit 3D animated film, Chaar Sahibzaade, it was known that a sequel is bound to hit the screens. We have been waiting for this news and now finally the announcement comes that the leading global company in the Indian film entertainment industry, Eros International, is collaborating with Baweja Movies to co-produce the sequel. The film titled Chaar Sahibzaade 2 – Rise of Banda Singh Bahadur, directed once again by Harry Baweja, is the story of the legendary larger than life superhero, Banda Bahadur.

The first look of the film – a poster along with a motion poster was unveiled today in Chandigarh with the blessings of the Shiromani Gurdwara Parbandhak Committee (SGPC), in the presence of SGPC President, Sardar Avtar Singh and Sardar Paramjit Singh Khalsa, (ISF) producer Pammi Baweja and director Harry Baweja. The motion poster showcases Banda Singh Bahadur and The Chaar Sahibzaade.

Commenting on the film, Eros International Media, MD, Sunil Lulla said, “Chaar Sahibzaade was one of its kind 3D animated historical movie India has seen which was widely appreciated and we are happy to have associated with Harry Baweja for Chaar Sahibzaade – Rise of Banda Bahadur. We believe the film is a must watch and will have a wider appeal, beyond Punjabi audiences for its gripping and beautiful story”.

The first photo realistic 3D animated film on Sikh history which was based on the real story of the sacrifices of the four sons of Guru Gobind Singh – Baba Ajit Singh, Baba Jujhar Singh, Baba Zorawar Singh and Baba Fateh Singh was made on a mere budget of $3 million budget collected a total of $10.522 million with box office returns of 250 per cent. Though the animation for the prequel was done by Mumbai based animation studio i.Realities, the sequel’s work will be carried out by Prime Focus London.

“We were humbled by the reactions to Chaar Sahibzaade where we attempted the unexpected and received an overwhelming response. This appreciation makes us look forward to doing more and still better with a true sequel, pushing the animation to the next level and working with the best in the business. With this partnership with Eros, we aim to reach a wider spectrum of audiences worldwide through their unparalleled marketing and distribution strategy”, added director, Harry Baweja.

The sequel, Rise of Banda Singh Bahadur, takes forward the story of Banda Bahadur, from the pages of Indian history, who fought with great valour, courage and embodied the spiritual warrior qualities that Shri Guru Gobind Singh conveyed through his teachings.

The post Eros International and Baweja Movies’ animated movie ‘Chaar Sahibzaade 2 – Rise of Banda Bahadur’ poster revealed appeared first on AnimationXpress.

Jack Link’s is running “Hangry Hacks”, an advertising campaign in which hungry and angry characters break the safety glass on an emergency reserve stash to recover their sense of perspective. “Gym Beast” features comedy sketch artist Josh Leyva losing his cool at the gym, with cameo appearances by the Hodge Twins. He’s returned to his zen state by breaking into an emergency stash of Jack Link’s conveniently stored within the weights of the machine. “Caddie Hack” has a golfer on the last play of his career rescued from losing everything by his caddie. Golf shouldn’t be played while hangry. This pro golfer’s hangry costs him the championship, but thanks to a hangry hack using his caddie, his hangry transforms back to happy. “Mom Flips Out”, features a typical family vacation long-distance journey. Geo Antoinette, an actress, producer and owner of her own gym, Barbell Brigade in LA, is featured in a “Office Freakout” (Boss has Beef) spot, in which she kicks hangry’s butt when a meeting gets messy. “Teacher Terror” is set in a school classroom in which a supervised exam is just too much to cope with on an empty stomach. “Hack your hangry with Jack Link’s, the protein packed way to feed your wild side.”

To demonstrate how anyone can perform Hangry Hacks anywhere, Jack Link’s is partnering with makers to create their own Hangry Hacks as part of a Hangry Hack-A-Thon, hosted by YouTube personality and competitive eater Furious Pete. The hacks were revealed during Maker Faire Bay Area, a three-day celebration of invention, creativity and resourcefulness, in San Mateo, May 20-22. The jerky creations and Maker Faire presence will be extended online through a video content series. Fans are able to vote for their favorite Hangry Hack on Jack Link’s social media channels.

Hangry Hacks Credits

The Jack Link’s Jerky Hangry Hacks campaign was developed at Mekanism by executive creative director Ian Kovalik, associate creative director Ryan Paulson, art director/designer Philip Cheaney, copywriter Bryan Davis, CEO/President Jason Harris, head of production Kati Haberstock, senior producer Cordelia Kipp, director of brand management Caroline Moncure and senior brand manager Claire Fallon.

Filming was shot by director Benji Weinstein via Tool of North America with director of photography Eric Schmidt, executive producers Oliver Fuselier and Lori Stonebraker, and producer Jason Manz.

Editing was done at The Cutting Room Films by senior editor Chuck Willis, senior assistant Greg Ryan, executive producer Susan Willis, SFX producer Jun Mizumachi and audio engineer Walter Bianco.

Finishing was done at Light of Day. Colourist was Fergus McCall at The Mill.

article: http://electrek.co/2016/05/23/tesla-model-s-driver-caught-sleeping-wheel-autopilot-video/

source: http://i.imgur.com/E3joXpL.gifv