First day of Animation Masters Summit 2016 dives deep into creativity and knowledge

Knowledge, creativity and guidance comes from experienced Masters. The thirst for learning never curbs, and interaction with the experienced minds of the industry revitalises your enthusiasm and inclines you towards learning till eternity. This profound interaction with eminent masters was witnessed at the Animation Masters Summit 2016 organised by the Toonz Media Group which commenced today at God’s own place Trivandrum, Kerala.

‘Kerala and Culture’ always go together just like the mesmerising flora and fauna of the southern state. So, the two day event flagged off with a traditional opening ceremony which began with Toonz Media Group, CEO, P. Jayakumar inviting all the eminent masters including the respected Father of Indian Animation Shri Ram Mohan to the prestigious event followed by the tradional custom of lighting of the samay.

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Chief Guest of the summit and New Zealand Trade Commissioner and Counsel-General to India, Kevin McKenna inaugurated the event with his speech  followed by a keynote about digitalisation and technological advancement from YouTube Kids & Learning, Head APAC, Don Anderson. KSITIL, MD, S Ramnath addressed the people gathered for the summit and Festival director Mohan Subramaniam rejuvenated the congregation as he disclosed the theme for the Animation Masters Summit 2016- ‘The Spirit of Animation’.

Padma Shri Ram Mohan was honoured by a sculptural momento and traditional shawl as he expressed his notable opinion about animation and this summit as a profound initiative by the Toonz Media Group.

The presentations kicked off as Oggy and the Cockroaches, creator and director, Olivier Jean-Marie enthralled the congregation with his successful  humourous chase comedy creation. He gave a deep insight into the actual creation of both the cartoon series and the feature film named Oggy and the Cockroaches The Movie (2013). Touching various aspects like conceptualisation, scripting, characterisation, storytelling, drawing, voicing and direction of animated series, Olivier presented a live performance of him voicing the animatics of the storyboard entirely.

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Nobody ever thought that Hanuman Chalisa could be interpreted in a strong influential manner until Charuvi Design Labs, founder and director, Charuvi Agarwal presented her own creation in the form of a short film named Shri Hanuman Chalisa. Highlighting her various ventures into painting, sculpting, augmented reality, virtual reality, interactive art/installations and animation, Charuvi displayed a perfect mix of the power of creativity and enhancement of technology.

Starting with working on few miniscule projects to creating the whole Marvel Universe in the animated series for Disney; Mechanic Animation, CEO, Greg Harman presented his journey in the animation world in New Zealand. Harman also shared the amalgamation of 2D and 3D renders and creation of the Marvel characters and their universe with utmost creative utmost freedom yet within the boundaries of the Marvel brand.

India’s favourite animated character ‘Chhota Bheem’ would have been under wraps if Green Gold Animation, founder, Rajiv Chilaka had given up years back when he pitched this project to broadcasters and was rejected. Rajiv shared his personal milestones that he faced and overcame in the course of studying animation and building a career of his own. He inspired the young artists to follow their dream with utmost passion and zeal, and ‘never give up’ as he shared the success story of the Chhota Bheem franchise.

An in depth knowledgeable panel discussion between the moderator and Toonz India, CCO, Hari Verma and the panelists Rajiv Chilaka, Charuvi Agarwal, renowned VFX production head Sabu Cyril (Baahubali), Director of Arjun The Warrior Prince Arnab Chaudhuri and Indiantelevision.com Group, founder and CEO, Anil Wanvari drew light on the future of the animation industry in India and measures to improve the current status to achieve higher success.

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As Kerala is known for its cultural art forms, the first day of the two day event ended with a thorough fine piece of Kathakali displaying the potential and beauty of Indian art. Stay tuned to AnimationXpress.com for the second day coverage of the Animation Masters Summit 2016 for definitely there is interesting information to come as few renowned Masters are yet to share their experiences.

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‘Oggy and the Cockroaches’ director Olivier defines scripting, conceptualising and voicing in animation

You don’t get bored of a chase comedy if there is constant humour and variation added to the storyline. “Oggy and the Cockroaches can be placed in any situation and it can be fun. The storyline, situations and characterisation has humour engrossed in every series,” expressed Oggy and the Cockroaches, creator and director, Olivier Jean-Marie.

Enthralling the congregation at the Animation Masters Summit 2016 at Kerala with his phenomenal presentation of the pilot series of Oggy and the Cockroaches, Olivier explained how he went about creating episode after episode for this hit series right from 1998.

Oggy_and_the_Cockroaches_tittle“I would watch Tom and Jerry which is a renowned chase comedy on a mute mode and would then write my script.” As far as the characters are concerned, he expressed, “I thought of a cat because I wanted to show a simple, comfort zone character and cockroaches because they are highly troublesome. So, Oggy represents each one of us with an easy simple life while, the troublesome cockroaches represent life as it is full of new problems.”

Creating the first Oggy and Cockroaches 2D episodic series in 1998, Olivier went on to create, script and direct around four seasons of the franchise. “With each season, I had to do something new as the producers demanded for variation. Therefore, in each season I tried to incorporate a new story like Oggy travels to some place, starts working, meets his love mate and so on.”

It wasn’t written initially with the view of creating a feature film” Olivier exclaimed as he had written few chunks of the series in the episode format. But, then he thought of compiling it together to make a movie out of it. Thus, Oggy and the Cockroaches The Movie was created in 2013 in a complete 2D format with the efforts of over 150 artists who worked for one and a half year to complete this feature.

“It was a silent feature with tremendous voice to express the characters and we created it in 2D entirely because that is how Oggy was in the series. We didn’t want to refrain from the original series for the essence would be lost.” The feature was created in Toon Boom Harmony; Photoshop and Maya was used for the modifications.  

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The series has travelled overseas and is aired in India by major broadcasters like Cartoon Network and Nickelodeon. Well in India, the series has been modified a bit as trendy dialogues are added to enhance the humour to suit the target audience. “Honestly, I think using dialogues is useless as Oggy and the Cockroaches was created to be without dialogues But, if it works for a particular  type of audience then well and good.“  

In a silent series, voicing the background music and adding sound effects is the paramount factor. And, Olivier prefers to do it physically by voicing while scripting and creating the storyboard itself. “I like to express the emotions and reactions of characters myself and this adds life to the series.” Olivier led the congregation on an uproar as he voiced an entire 7 minute storyboard live from the podium.     

Xilam and Gaumont Film Company have been producing these series, Olivier is currently working on the fifth season of the same. He added, “The fifth season will be out in the next two year probably and Oggy will be back with more variations and adventures with a modern touch to suit the current state of the audience.” And with the fifth season, there is a Mobile App, YouTube channel and Games around Oggy and Cockroaches in the pipeline to enforce and build the brand immensely on the digital front.

“All I intend to do with animation is – Have Fun,” concluded Olivier.

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Hi-Tech Film & Broadcast Academy Pvt Ltd

hi tech logoHi-Tech Film & Broadcast Academy Pvt Ltd is one of the leading Animation Production House. We are specialized in political sarcastic animation. We work for India’s biggest news network Zee News and Bengali No.1 News channel ABP Ananda for last few years. Besides that we also work for different national and international Animation projects.

Join us and become part of some of the most creative and prestigious projects on floor.

We are currently hiring for the following positions for Kolkata and Delhi.

1. 3D Animation Artist (Senior 04-05 years)(Mid Level 02-04 years)(Junior Level 00-02 years)

Required Skills:

  • Strong working knowledge on latest Maya software.
  • A creative and trained eye to produce quality animations
  • Capability to multi-task and a good team-player
  • Excellent understanding of  Animation pipeline
  • Should be pro-active with good communication skills.

2. Rigging Artist

 Required Skills:

  • Should have a minimum of 2-5 years of experience.
  • Strong working knowledge on latest Maya software.
  • Should have a strong knowledge about anatomy.
  • Should be a good team-player
  • Should be pro-active with good communication skills.
  • Having knowledge about script based rigging would be an added advantage.

3. 3D Character Modeling Artist&3D BG Modeling Artist

Required Skills:

  • Should have a minimum of 3+ years of experience.
  • Excellent low polygon modeling skills in Maya.
  • Ability to model highly detailed and mid polygon 3d models
  • Ability to use Photoshop for creating textures
  • Should have a strong knowledge about anatomy.
  • Knowledge of Mudbox and Z Brush is a must.

Candidates can mail their CV with their demo link to placement@hitechanimation.comor  contact: +91 9830035147

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Ben-u-ron Motherhood Vows

Bene Farmacêutica, a pharmaceutical company in Portugal, is promoting paracetamol brand Ben-u-ron with “E Para Sempre” (It’s Forever), an advertising campaign centred on the commitment of mothers. Launched initially for International Womens Day on March 8, the campaign began with “The Oath”/”Juramento”, a commercial celebrating the relationship of a mother with her child. The voiceover borrows from the traditional wedding vows to affirm the commitments that last a lifetime. The thought behind the campaign is that come rain or shine, in good times and bad times, you can always count on your mother. As you can count on Ben-u-ron to be present, from infancy to senior years. The campaign has now been given an extra boost for Mother’s Day. “There is no greater commitment than motherhood. And we’re here to help you through it”.

Ben-u-ron Mother's Vow

Ben-u-ron Credits

The Ben-u-ron E Para Sempre campaign was developed at Fuel Lisbon by creative director/copywriter Marcelo Lourenco, creative director/art director Pedro Bexiga, agency producer Pedro Silva, account team Rita Nazario and Joana Barreiro, with Bene Farmacêutica marketing team Raquel Tello and Gabriela Alves.

Filming was shot by director Fred Oliveira via Krypton with director of photography Jaime Rebato, wardrobe artist Isabel Quadros, makeup artist Marija and art director Rui Pina. The original voiceover is by Portuguese actress Ana Brito e Cunha.

Music was composed by Pedro Macedo Camacho, recorded by Sofia Orchestra Session and Four For Music Ltd.

7 Tips To Wake Up Without Coffee


How can science help you wake up without coffee?
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Reference / Further Reading
http://www.tandfonline.com/doi/full/10.1080/07315724.2007.10719657
http://www.sciencedirect.com/science/article/pii/S0167876001001428
http://life.gaiam.com/article/how-wake-feeling-revived-without-caffeine
http://www.ncbi.nlm.nih.gov/pmc/articles/PMC4517027/
http://link.springer.com/article/10.1007%2Fs00394-015-1016-9
http://www.ncbi.nlm.nih.gov/pubmed/20732460
http://www.ncbi.nlm.nih.gov/pubmed/26280945
http://www.ncbi.nlm.nih.gov/pmc/articles/PMC4517027/
https://blog.bufferapp.com/the-science-behind-how-your-nutrition-will-decide-your-productivity-for-today
http://life.gaiam.com/article/how-wake-feeling-revived-without-caffeine
http://www.ncbi.nlm.nih.gov/pubmed/10435117
http://www.ncbi.nlm.nih.gov/pubmed/26280945
http://onlinelibrary.wiley.com/doi/10.1046/j.1365-2869.1999.00150.x/abstract
http://www.ncbi.nlm.nih.gov/pubmed/10435117
http://www.ncbi.nlm.nih.gov/pmc/articles/PMC4517027/

GoPro Awards: On a Rocket Launch to Space


On November 6th, 2015 UP Aerospace Inc. launched the 20-foot (6 meter) tall SL-10 rocket into near-space. The mission: deploy the Maraia Capsule testing the aerodynamics and stability of the payload on re-entry to the atmosphere. The rocket reached an altitude of 396,000ft (120,700 meters) and speeds up to Mach 5.5 (3800mph or 6115km/h) at engine burnout.

To submit your own awards video, go to: http://goo.gl/9Nqrsu

Shot 100% on the HERO4® camera from ‪http://GoPro.com.

Get stoked and subscribe: http://goo.gl/HgVXpQ

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Telepathic Teddy Bear “The Bleeding of Mercy”
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Empowered by MailChimp: Tattly


MailChimp empowers businesses to tell their stories, so we made a commercial for one of our customers, Tattly.
In partnership with VICE for VICELAND.

http://tattly.com
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Working Mom


Even as the Western world has moved further towards gender equality, studies show that working women in two-income households still take on a disproportionate amount of the parenting chores. Working Mom traces two mornings and one evening in the life of one such woman, Gill, as she cares for her two young boys. Chronicling Gill from the first waking minutes of her day to the last, the Canadian director Daniel Wilner shows in the most intimate way what a mother’s work at home really is – an endless fugue of exhaustion and magic. More on this documentary: goo.gl/fCMhS5 Watch more on Aeon: aeon.co/video Subscribe: vimeo.com/aeonvideo

Tilt Brush: Painting from a new perspective


Tilt Brush lets you paint in 3D space with virtual reality. Unleash your creativity with three-dimensional brush strokes, stars, light, and even fire. Your room is your canvas. Your palette is your imagination. The possibilities are endless.

Learn more at http://tiltbrush.com

Dark Matter Dynamics


C4D + Octane