LAIKA/house for Planters

LAIKA/house animation director, Mark Gustafson (fresh off his work as animation director for Fantastic Mr. Fox), teams up with Ringan Ledwidge to create a great stop motion spot for Planters. A nice departure from the old look for Planters, this spot evolves the brand into a more quaint and charming style. There is also a making-of video which includes both a real making of and an additional mock making of brought to you by Mr. Peanut, whose voice was brought to life for the very first time in the brands history by Mr Robert Downey Jr.

Enjoy

Making of…

Posted on Motionographer

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