Channel 4 Street Summer promo


Update: MPC’s behind-the-scene ‘making of’. Fascinating stuff!

Given the recent riots and looting that’s been plaguing England, I cannot help but post this “Street Summer” promo by Channel 4. MPC London is responsible for the flawless VFX, which is fascinating to watch if you can ignore the highly charged content for a second.

Glancing through the comments on the official YouTube page and also here, I find them to be just as interesting as the video.

Is this inappropriate, done in poor taste? Or is this simply a honest portrayal of the youth culture in Britain now? Does this condone stereotyping or challenge viewers to rethink it? What do you think?

Thanks to Zinnia for the nudge, and our hearts go out to U.K. residents affected by the riots.

 

Posted on Motionographer