HAPPY F5 – FINAL SPEAKERS AND FULL LINE-UP/SCHEDULE

Happy F5 April 15 – 16 2011 by Hi-Sim from F5 on Vimeo.

If you’ve been patiently awaiting this post, thank you.

To clue you in on the behind-the-scenes since November, we’ve been working NON-STOP to reach out and secure the speakers who you’ve all wanted to see. There have been hundreds of recommendations – tons of outreach emails – and so many wonderful responses from artists who see F5 as the gateway to new playgrounds of creativity. This curation would’ve made for a great reality show, but we lack the tans and vocal chops to secure future syndication.

Our final group of speakers for Happy F5:

  • Mark Romanek: visionary film director behind “Never Let Me Go” and “One-Hour Photo” – as well as countless iconic music videos and commercials
  • Neil Huxley: accomplished creative director of Mothership and Digital Domain, creator of UI for Avatar, and AD on titles for Watchmen
  • Tanya Morgan: hip hop duo behind one of the genre’s most acclaimed and celebrated albums of the last two years
  • Adam Bly: founder, CEO and editor-in-chief of Seed Media Group and visualizing.org with tomorrow on his mind
  • PressPausePlay: David Dworsky and Victor Köhler’s exciting new documentary on cultural creativity and the digital revolution

Closing the show on Friday night, PressPausePlay will introduce something new to the festival’s history: a screening of a yet-to-be-released film and discussion with the filmmakers. It’s a powerful work on the future of our collective artistry in the face of a democratized culture. And a thoughtful opportunity to reassess the positives and negatives behind technological innovation.

To recap and refresh the full line-up of Happy F5:

  • Kid Koala: DJ and turntablist extraordinaire
  • Scott Belsky: cutting-edge business leader of Behance
  • Wayne White: legendary art director of Pee Wee’s Playhouse and banjo star
  • Adam Sadowsky (Syyn Labs): president of the engineering whiz-kid collective behind the massive Rube Goldberg machine in OK Go’s “This Too Shall Pass” music video
  • Nathan Love: top-notch animation studio and masters of character animation
  • Buck: trailblazing creative shop with pop illustration powers
  • Radical Friend: acclaimed experimental//experiential directing duo
  • Onesize: creative studio powerhouse
  • Eclectic Method: audiovisual remix masters with culture on their minds
  • Heather Knight: innovator of robotic entertainment
  • Jacob Escobedo: celebrated network exec-cum-designer behind [adult swim], Cartoon Network, and a whole slew of musical projects
  • Tool of North America: leading the new wave of interactive storytelling

The RE:PLAY film festival brings together a number of the best studios and independent directors out there to create short films on the simple topic of happiness.

And, as the icing on the cake, the RE:VISION gallery space will showcase the work of emerging and world-renowned artists and designers.

We’d be remiss to not point out the final piece to Happy F5 in 2011. Each morning before the festival begins, the first ever Motion Design Roundtable will convene to begin crafting a Code of Standards for the motion design industry. We’ve invited representatives from the different parts of our industry to the forum for two hours each morning. F5 is the perfect occasion for this gathering of minds, and we’re confident that the work the Motion Design Roundtable undertakes will help shape the industry for the better. All results will be posted on Motionographer for feedback from the industry-at-large. Wish them luck!

Whew. Inspiration, discussion, balloons, games, drinks…this year’s event has it all. Check out the speakers page for a schedule of all speaker sessions.

And, since some of your bosses are still breathing down your neck to hit that Friday deadline – we’re now offering one-day only tickets for Saturday, April 16th. Check the tickets page for more info.

//Hat tip to Hi-Sim for graciously allowing us to use their beautiful RE:PLAY short above! See it both days at F5//

 



Posted on Motionographer

2011 RE:PLAY Film Festival

Tradition ain’t something to mess with. It’s got a hungry heart and a thirsty soul.

At F5, the fun isn’t only on-stage and at the bar – the screens at Roseland give some love back too. Content created exclusively for the festival will premiere through our RE:PLAY film festival.  We invited a number of the best studios and independent directors out there to create short films ranging in length from 15 seconds to 2 minutes on the topic of happiness.

The films will be shown on the main stage at F5 between speakers, on plasmas around the event space, on Motionographer (afterwards) and on the F5 website.

Who wants to know the RE:PLAY line-up?

This super talented group is a cross-section of some of the best artists to pass through Motionographer in the last year. Be the first to see something created entirely for you. (Price and Waterhouse has it under lock and key — even we don’t see get to see the full program before it premieres)

Posted on Motionographer

Edouard Salier for Coke


Director Edouard Salier and production company Paranoid US deliver another amazing football themed spot in time for the World Cup. This time working for Coke, they tell a story in almost mythic grandeur of a boy’s quest for a personal and unique celebration. The spot elegantly shows the spirit of the game and isn’t too blatant in it’s delivery. Kudos to Coke for once again trusting in their audience to have some intelligence.

Oh, if anyone is interested, the track is by K’naan

Watch Quest

Coca-Cola “Quest”

Global Brand Director – Shay Drohan
Project Lead – Emmanuel Seuge
Creative Excellence -Jonathan Mildenhal
Agency – SANTO, Buenos Aires
Creative Directors – Sebastian Wilhelm, Pablo Minces
Art Director – Maximiliano Anselmo
Copy Writer – Pablo Minces
Producer – Ezequiel Ortiz
Account Director – Ignacio Diez
Planner – Martin Cole

Production Company – Paranoid US
Director – Edouard Salier
Executive Producers- Claude Letessier, Cathleen O’Conor
Flame Artist – Christophe Richard
Flame Assistant – Amandine Moulinet
Producer – Anne Lifshitz
Graphic Designers – Yué Wu, Corentin Rouge, Marthe Salier, Damien Martin, Julien Michel, Xavier Reyé, Florent Gombeau

Post Company – Digital District
Post Supervisor – Peggy Tavenne
Executive Producer – David Danesi
VFX Artists- Marc-Thomas Cave, Jean Lamoureux, Thomas Marque, Florian Rihn
Modeling – Jimmy Cave
Animation – Romuald Caudroit, Remi Gamiette, Margaux Durand-Rival, Nicolas Dabos
Lighting – Nicolas Belin, Nicolas Vion
Audio Company – X-Track
Mixer/Engineer – François Roy
Executive Producer – François Roy
Track Artist – K’NAAN

Posted on Motionographer