Marvel Studio’s ‘Avengers: Endgame’ is shattering every box office record

Shattering virtually every box office record in history, Marvel Studio’s Avengers: Endgame, the visually stunning and critically acclaimed conclusion to the historic 22 film superhero franchise is the highest grossing 3D opening of all-time worldwide, with approximately 45 per cent of the film’s estimated $1.2 billion opening coming from the 3D format.

Kevin Feige produces Avengers: Endgame and Anthony and Joe Russo are the directors. Louis D’Esposito, Victoria Alonso, Michael Grillo, Trinh Tran, Jon Favreau, James Gunn and Stan Lee are the executive producers, and Christopher Markus and Stephen McFeely wrote the screenplay. Avengers: Endgame is in theaters from 26 April 2019. Since then an estimated $540 million in ticket sales was generated by the 3D format.

“Congratulations to Marvel Studios and Disney for their brilliant execution of this 22 film series over the last 11 years. It has been a remarkable achievement in story-telling, production, VFX, marketing and distribution,” said  Worldwide Cinema president and RealD chief operating officer Travis Reid.

The grave course of events set in motion by Thanos that wiped out half the universe and fractured the Avengers ranks compels the remaining Avengers to take one final stand in Marvel Studios’ grand conclusion to twenty-two films,Avengers: Endgame.

IMAX all-time worldwide opening weekend record grossing approximately $91.5 million, surpassing the previous record holder Star Wars: The Force Awakens by an astonishing 92 per cent.

The fact that tens of millions of people all over the world have already enjoyed Avengers: Endgame in just the first few days points to the growing phenomenon we’re seeing among audiences, particularly younger generations, seeking out authentic and extraordinary shared experiences.Like the Marvel Cinematic Universe, our decade-long relationship with Marvel has only strengthened over time with each film creating a deeper connection between these beloved characters and IMAX audiences worldwide. Endgame was filmed entirely using IMAX cameras, which provides a fully immersive experience that ‘eventicises’ the film in a way that no other presentation can ” said IMAX CEO Richard L. Gelfond. ”

In China, IMAX set a new opening 5-day record with $42.4 million, surpassing its previous record by 65 per cent and already outperforming the entire IMAX China run of Avengers: Infinity War. In addition, IMAX set 50 new opening weekend territory records including FranceGermanyItalyJapanIndiaTaiwanMexicoBrazil and Argentina. The film is scheduled to open in additional territories including Russia. 

In North AmericaAvengers: Endgame grossed $26.5 million in IMAX, surpassing the opening of Avengers: Infinity Warby 14 per cent and marking IMAX’s second highest-grossing domestic opening weekend ever. IMAX reported hundreds of sell-out screenings across its domestic network with IMAX representing 21 of the film’s top 25 North America engagements.

Directors Joe and Anthony Russo designed Avengers: Endgame for IMAX by capturing the entire film with IMAX cameras, marking the second Hollywood film in history to achieve this milestone, the first being Avengers: Infinity War. Exclusively in IMAX, the film expands vertically to show up to 26 per cent more picture – providing audiences with even greater scope and breathtaking quality for a truly unparalleled experience.

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