Hasta La Motion!

It was announced just a few days back that Ben Affleck stepped down from the director’s post for the upcoming Batman movie. Now, the chair of the director has reportedly filled by Planet of Apes and Cloverfield, director, Matt Reeves.

However, Affleck will still be onboard with the project as he will be donning the mantle of Batman/Bruce Wayne in the movie. The script for the yet-untitled Batman movie has been written by Affleck and DC Films, co-head, Geoff Johns.

“There are certain characters who hold a special place in the hearts of millions,” the 44 year-old actor, Ben Affleck, wrote in his recent statement. “Performing this role demands focus, passion and the very best performance I can give. It has become clear that I cannot do both jobs to the level they require. Together with the studio, I have decided to find a partner in a director who will collaborate with me on this massive film. I am still in this, and we are making it, but we are currently looking for a director. I remain extremely committed to this project, and look forward to bringing this to life for fans around the world.”

In the upcoming movie, Affleck would be up against Joe Manganiello, who will be taking up the role of Slade Wilson or Deathstroke.

Warner Bros. Pictures also commented on the topic saying, “Warner Bros. fully supports Ben Affleck’s decision and remains committed to working with him to bring a standalone Batman picture to life.”

The post Matt Reeves is set to replace Ben Affleck as the director for the upcoming Batman movie appeared first on AnimationXpress.

Febreze, Procter & Gamble’s odor elimination brand, was promoted in “America’s Halftime Bathroom Break”, featured towards the end of the second quarter of the 2017 Super Bowl game. Kathryn Hahn (Parks and Recreation, Happyish, Transparent) provides a voiceover to a humorous look at the always-anticipated Halftime bathroom break, in which football and ad-loving fans rush to the bathroom during the ten minutes between halftime whistle and the halftime show. An extended version of the Febreze Bathroom Break commercial unpacks the factors associated with high frequency usage of the toilet. Research in the United States reveals that more toilets are flushed between the second and third quarter of the Super Bowl than at any other time during the year. The Febreze Bathroom Break commercial is an extension of Febreze’s “Odor Odes” marketing campaign, also voiced-over by Kathryn Hahn, which is centered on how the things we love the most, can also stink.

“I had so much fun working with Febreze in making this spot, which really is a humorous take on that squirm-in-your-seat moment we can ALL relate to,” said Hahn. “Whether we are tuning into the Super Bowl for the ads, the halftime show or even the game, let’s face it, any working mom can you tell you the real MVP is your bathroom!”

“Last week we launched our toughest Febreze formula to date and an all new brand marketing campaign. With over 100 million fans expected to watch the Super Bowl this year — and the anticipated spikes in halftime bathroom usage — we felt it was the perfect time and place to unveil our first-ever Super Bowl ad,” said Martin Hettich, Vice President of P&G Home Care North America and Brand Franchise Leader for Global Air Care. “We’re capturing the experience of millions of game watchers as they sit cross legged, squirming and holding it until halftime. It’s a witty and relatable moment that Febreze is uniquely poised to own on game day.”

Febreze Bathroom Break Credits

The Febreze Bathroom Break campaign was developed at Grey New York by chief creative officer Andreas Dahlqvist, executive creative directors Jeff Stamp and Leo Savage, creative directors Lance Parrish and Stephen Nathans, associate creative directors Patrick Conlon and Will Gardner, copywriters David Mattera, Cuanan Cronwright, Leo Barbosa, project director Hank Romero, strategy director Justine Feron, strategist Toni Dawkins, global account directors Rick Reilly and Mercedes Campos, account director Kelly Norris, account supervisor Tim Carpenter, account executive Stephen Koepp, assistant account executive Hannah Byrne.

Filming was shot by director Rob Leggatt via Knucklehead with executive producer Cathleen Kisichs, director of photography Ben Davis, and Grey Group’s Townhouse by president Bennett McCarroll, head of integrated production James McPherson, executive integrated producer James McPherson, executive integrated producer Tania Salter, integrated producer Emily Darby, music producers Zach Pollakoff and David Lapinsky.

Editor was Joe Guest at Final Cut with executive producer Sarah Roebuck, head of production Jen Sienkwicz, producers Brad Wood (UK) and Frankie Elster (NY), assistant editors Dan Berk (NY) and Kit Wells (UK).

Postproduction was done at Significant Others by creative director Dirk Greene, lead VFX artist Dirk Green, VFX artists Betty Cameron and Eric Gelgand, GFX artists Phillip Brooks and Will Kim, VFX producer Alex Rosa.

Colorist was Alex Bickel at Color Collective with executive producer Claudia Guevara.

Content curation and clearances were provided by Catch&Release.

In this post by Toronto-based director, designer, and animator Andrew Vucko we get a glimpse into the thoughts and process behind his new film, “The Power of Like”.

When we were asked by Louis Poulsen to create a spot for a lamp designed by Verner Panton, we couldn’t contain our excitement! We are big fans of Panton’s style, so it was a great pleasure to work with one of his designs. The “Panthella Mini” lamp is a smaller version of the original Panthella lamp, launched in 1971. The Panthella Mini features a metal shade and comes in 11 delicious colours. The legendary Danish designer Verner Panton is known for his use of powerful colours, organic shapes and unconventional materials – designing everything from furniture to full art installations that looked, and probably felt, like an acid trip. Unsurprising, when you think that he completed a lot of his work in the 60’s. As a starting point, we investigated Panton’s aesthetic universe and commenced designing a tour de force of lamps, eye popping colours and abstract shapes, inspired by the man himself. We were also encouraged by Louis Poulsen to give it our own personal touch so we had the freedom to interpret the unique style of Verner Panton with a unique twist and establish a lighter, more contemporary tone. In the end, it was all about creating something warm, happy, alive, intelligent and playful – just like Panton himself. To create a setting for the lamps to shine (no pun intended) and allow the focus to remain on these beautifully designed objects.